Marketing Day: The sales tech landscape, YouTube ads, CMO challenges



Marketing Day: The sales tech landscape, YouTube ads, CMO challenges

Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web.

From Marketing Land:

Recent Headlines From MarTech Today, Our Sister Site Dedicated To Marketing Technology:

  • Account-based marketing tools: What you need to know
    Oct 4, 2018 by Digital Marketing Depot
    An account-based marketing (ABM) strategy recognizes that B2B purchase decisions are often made by a group of individuals within the company. ABM tools automate many of the data and workflow processes that enable this approach. This 60-page report from MarTech Today, brings together everything you need to know about account-based marketing tools.

Online Marketing News From Around The Web:

The post Marketing Day: The sales tech landscape, YouTube ads, CMO challenges appeared first on Marketing Land.

Original article source: https://marketingland.com/feed



Source: TOPO DIGITAL SEA